Technical SEO that matters for local trades (skip the theater)

“SEO” gets used to mean everything from title tags to magical Map Pack promises. For local trades, the technical floor is clear:

1. Pages crawlable and indexed (Search Console connected)
2. Canonicals + XML sitemap that match reality
3. Schema that mirrors what visitors see
4. Mobile speed good enough that call buttons feel instant

Content, reviews, and competition still decide rankings. We engineer the floor and report proof monthly — we do not sell guarantees.

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